Sunday 29 April 2012

Question 3

What kind of media institution might distribute your media product and why?

Our film was produced by our production company Gemini Productions in association with Poultry Pictures.  We chose these names as they both seem independent; Gemini seems as if it could be associated with any genre of film, and we used Poultry Pictures as it suits our comedy genre.
Our film is an Independent British film; it also has a rural sub genre, these mean it probably won’t appeal to a large mainstream audience, so we have aimed it at a niche audience of boys aged 13-18 who enjoy comic books. To reach our target audience of teenagers it would probably be best as our film is independent, to show it on TV, rather than just independent cinemas, as this age group does not tend to go to independent cinemas, or even know of them. Our film does have mainstream potential due to our target age range being those that use the mainstream cinemas as a meeting place with friends, but as an independent film, it is unlikely we would get into these cinemas. If we did though, a good distributor to use would 'Marvel' as this company are based around comics and known for them around the world, this theme of course linking to our film. As our film would be independent, we would be looking more towards Film Four or BBC Films, as these specialise in small British independent movies. They would be good to use as they are known throughout the country and release many films that have been successful. 
To create a film like ours, to get the money to fund it, an idea we could use would be to do what Warp Film done when we were planning to create Four Lions. This would be to email fans and ask them for money in return for an extra role in our film. This is a strange technique but at the same time it works.

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